The key facts
- Titan OS raised $46 million (equity and debt) from BlackRock and existing investors; $110 million in total
- Audience grew from 18 million to 30 million users in a year; Sharp, AOC, Vestel and Skyworth joined as partners
- Philips dropped Google TV in favor of Titan OS for its 2026 models
New funding round
Barcelona-based Titan OS, the developer of an operating system for smart TVs, announced on Wednesday that it has raised $46 million in new funding, consisting of equity and debt. The debt facilities were provided by funds and accounts managed by BlackRock, while existing investors include Highland Europe and Mangrove Capital Partners. The company had previously raised $58 million, bringing total funding to $110 million. The company said it could have grown slowly without the new money, but intends to pursue partnerships more actively and expand into new geographies.
Audience and partnership growth
Over the past year, the platform's audience grew from 18 million to 30 million users. Titan OS serves as a sales partner for TiVo in a number of regions and for Tubi in the UK. Compared with last year, Sharp, AOC, Vestel and Skyworth have joined its partners. The company calls its collaboration with Philips a key success: the Dutch manufacturer has moved its 2026 models from Google TV to Titan OS, which is also confirmed by the industry publication FlatpanelHD.
Business model and priorities
Titan OS promises TV manufacturers additional revenue from every unit sold through FAST channels (free ad-supported television) and advertising across different screens. Expanding reach increases the advertising audience and engagement metrics for marketers.
Team, offices and plans
Over the past year, the headcount grew to 250 people, and an office focused on advertising opened in London; offices are already operating in Barcelona, Amsterdam and Taipei. With the new funds, the company plans to focus on content discovery — through interface changes, AI and partnerships with FAST channels.
Why manufacturers choose a third-party OS
According to the company's own assessment, it dominates in Europe, and few manufacturers build their own operating systems, so others are ready to adopt its platform, as Philips has done. The company's CFO links manufacturers' interest to the economics of the industry: TV manufacturing is barely profitable, and amid rising chip prices due to the AI boom, manufacturers have
