Muller: from toy wholesale trade in Russia to a tools brand in Uzbekistan
The founder of the Muller construction tools brand told Kun.uz the company's story: before launching on Uzum Market, the team was engaged in wholesale and retail trade of toys in Russia on Ozon and Wildberries. The Muller company was registered in Uzbekistan on February 23, 2024. The founder noted that the main lesson at the start was the difference in consumer behavior: while in Russia buyers are willing to pay extra for quality, in Uzbekistan price is more often the decisive factor.
Otabek Yusupov