UK regulator bans tanning salons from downplaying cancer risk in advertising
The Committee of Advertising Practice (CAP) has issued an enforcement notice across the UK: tanning salons are banned from claiming their procedures are safe, attributing medical benefits to them, or presenting them as a source of vitamin D. Advertisers have until 7 December 2026 to comply, with monitoring carried out by an AI-based system.
Aziz Karimov