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Why Britons are increasingly choosing online shopping over trips to the shops

The growth of online purchases in the UK — 27.3% of all retail sales in August versus 18.1% in 2019 — has pushed even Primark, which for years refused to sell online, to launch home delivery. Shoppers explain the shift by the inconvenience of offline shopping, size ranges and prices, while analysts warn that the returns policy will be the decisive factor.

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