OpenAI launches Business Hub: companies will be able to manage their ChatGPT profiles
OpenAI has opened the beta version of Business Hub, where companies will be able to create and verify business profiles, launch specialized agents, and receive limited analytics on how users interact with their products. This is a new attempt to turn ChatGPT into a platform for discovering and choosing products — after the company shut down its e-commerce project with commissions and a “cart” in March 2026.
Aziz Karimov