Tashkent brand Spenta Tonica sold about 12,000 items in a year and a half without investors or loans
Spenta Tonica clothing brand founder Kamil Karimov told Spot.uz how the project, launched in 2025 in Tashkent, grew to a showroom in the city center, more than 300 prints and about 12,000 items sold. About $100,000 of personal funds were invested in the project, with no loans or outside investment. The brand is fully localized in Tashkent — from fabrics to print production — and operates without an online store or marketplaces.
Nilufar Karimova