The key facts
- Batrakov's surname in Cyrillic is so far printed only at the store at RAMS Park stadium — the service appeared on November 7
- An adult shirt costs 6,250 lira (over 10,000 rubles), adding the surname and number costs another 750 lira
- Batrakov has two goals and three assists in nine Turkish championship matches; Galatasaray leads the table with 28 points
Cyrillic in club stores
The official stores of Istanbul's Galatasaray have begun printing the surname of Russian midfielder Aleksey Batrakov on shirts in Cyrillic. Employees of two club stores told RIA Novosti about this, while the outlet Life.ru described in detail how the new service works. According to the sellers, demand for merchandise with the Russian's surname grows after each of his productive matches: 'the more goals he scores, the higher the demand for the kit'.
Prices and where the service is available
So far, Batrakov's surname can be ordered in Cyrillic only at the store at the club's home stadium, RAMS Park — the option became available on Saturday, November 7. An adult shirt costs 6,250 Turkish lira (over 10,000 rubles), adding the surname and number costs an extra 750 lira (about 1,200 rubles), and a children's kit with printing is 6,000 lira (roughly 9,800 rubles). At one of the largest club stores — an 11-story building on the central Istiklal street — about five or six such shirts are sold daily.
Demand against the backdrop of his form
The popularity of the 21-year-old midfielder is growing thanks to his performances: on Saturday Galatasaray claimed a fifth straight win, beating their main rival and the sensation of the season, Amedspor, and Batrakov scored once again. He has two goals and three assists in nine matches of the Turkish championship. After that game, the club, with 28 points, continues to top the standings; on November 21 the team will play at home against Samsunspor.
Context: a batch of 200,000 shirts
Batrakov moved to Galatasaray from Moscow's Lokomotiv on August 20, 2026, signing a five-year contract. Earlier, Life.ru reported, citing sources, that the Istanbul club plans to release an additional batch of 200,000 Batrakov shirts: the Russian has become one of the team's most sought-after players among buyers of club merchandise, and the potential revenue from selling the new batch was estimated at seven million euros. The appearance of Cyrillic printing in the club stores is consistent with this picture of growing demand, although the new publication says nothing about the timing of the additional batch's release.
